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Archive for November, 2010

A Look into the World of SMNRs A social media news release (SMNR) serves as an effective online media communications tool that is essential to every public relations practitioner. It is a more extensive version of the traditional news release. The Social Media News Release is a press release format created for the online media [...]

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I am currently a senior at Georgia Southern University and I would be lying if I said I am not constantly worried with thoughts about post college life and my future. I know that many of my fellow classmates feel the same way as well. There are some things that I have found helpful in [...]

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I retrieved an article from PRDaily.com titled, “The 5 Little Things You Should Do on Social Media Every Day.” The article discusses how we can get caught up in all of our different social media and how it can be overwhelming at times. It points to how we sometimes forget the social aspect of the [...]

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In an article titled, “Will win in Asian Games help Shin-Soo Choo avoid military?” that I retrieved from CNN.com, I learned of the Korean customary actions for young men in the military. All healthy men over the age of 20 in Korea are required to serve at least 2 years in the military. Korean athletes [...]

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I retrieved an articled titled, “Sexiest Man Alive: Ryan Reynolds,” from People.com in which the actor was coined “The Sexiest Man Alive” for 2010. Having beat out hundreds of celebrities worldwide such as Johnny Depp and Robert Downey Jr., I have to say he was the right choice. People Magazine quotes, “He’s Canadian (and proud of it!), [...]

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10 Ways PR People Drive Journalists Crazy There are many ways public relations practitioners can annoy journalists without any knowledge of doing so. I have created a list of such activities that may serve as an annoyance and tips that these professionals can follow to change such habits. Giving news releases and story pitches to [...]

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Chapter 14

Writing E-mail, Memos, & Proposals Information overload is persistent in our society and you can help decrease disorder by keeping your messages simple, short and to the point. In addition, limit messages to only those who are in your key audiences. E-mail bulge is overwhelming many organizations and individuals and one should use wikis, text [...]

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Chapter 12

Tapping the Web and New Media Public relations practitioners are heavy users of the Internet and the Web. They disseminate information to a variety of audiences and use the Internet for research. Writing for the Web requires nonlinear organization. Topics should be in index-card format instead of a long, linear narrative. This allows viewers to [...]

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The Creative Career Podcast I listened to a podcast at thecreativecareer.com hosted by Allie Osmar. It was an interview with Stever Robbins, the voice behind the popular Get it Done Guy podcast and author of the new book Get-It-Done Guy’s 9 Steps to Work Less and Do More (Quick & Dirty Tips) . In this [...]

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